Apr 29, 2020

As seen in CNN: The Japanese American hero who saved my family

Excerpt from CNN.com

Five years ago, two friends texted me cryptically asking if I knew a Larry Lubetzky from Mexico. Yes, I replied. He was my uncle. They were seated in the audience as Susumu Ito, then 96 years old, projected a postcard from my uncle on a screen.

Ito had been invited by the US-Japan Council and the American Jewish Committee Asia Pacific Institute to share his experience during the liberation of Dachau as part of the 522nd Field Artillery Battalion and the 442nd Regimental Combat Team.

The 75th Anniversary on Wednesday of the liberation of the Dachau concentration camp in Germany comes at a time when the Covid-19 pandemic is ravaging lives and livelihoods across our world while division, hatred and authoritarianism are thriving…

Read more on CNN.com

 

A postcard sent from Larry Lubetzky to Susumu Ito

COVID-19          Empathy

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Founders should follow these 5 steps to turn ideas into reality

You have an innovative and differentiated product that has withstood your relentless scrutiny and you are ready to go forth and conquer. (In other words, you’ve mastered what I call the “3 Cs of Entrepreneurship,” which you can read about here.)  Now it’s time to talk about how to build your ideas into reality. I approach this process by working through five key steps. It’s critical to give all of them your equal attention and to understand how they influence one another.

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Kind Snacks founder explains his ‘3 Cs of Entrepreneurship’ (as seen in Fast Company)

On last season’s Shark Tank, the judges heard pitches from two impressive entrepreneurs who struggled to articulate the key attributes that differentiated their product. They could not explain how their offering stood out from those of their competitors. It struck me that that they may have skipped a critical step along an entrepreneur’s journey: the part where we become our own worst critics.

An entrepreneur’s journey unfolds in three distinct, dependent, and yet entirely separate phases. While it’s important to start by dreaming without restraint, boundless brainstorms need to be followed by ruthless scrutiny. If and only if our idea stands up against comprehensive critique, are we able to go forth as the committed crusader and pursue launching our idea into the world. It’s very important that each phase be embraced fully and that once you move on from one, you move on completely.

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