About Daniel Lubetzky

Daniel Lubetzky's Headshot

Best known as the founder of KIND Snacks, Daniel Lubetzky is a business leader, investor, and social entrepreneur working to build bridges between people and increase appreciation for our shared humanity. As the son of a Holocaust survivor, he has made it his life’s work to help prevent what happened to his father from happening again.

Daniel’s foray into food was the unexpected outcome of his work to use business to bring neighbors in Middle Eastern conflict regions together. He conceived nonprofits OneVoice, Empatico, and Lubetzky Family Foundation to foster empathy and encourage civil action based on critical thinking and nuanced discourse. Through his family office Equilibra, Daniel is committed to helping fellow entrepreneurs build their visions into thriving brands.

Daniel is a member of the Anti-Defamation League’s Inaugural Board of Directors. Daniel has received awards from the World Economic Forum, the Skoll FoundationConscious Capitalism, the Hispanic Heritage Foundation, and the Horatio Alger Association for his commitment to create economically sustainable and socially impactful businesses. In 2015, Daniel was named a Presidential Ambassador for Global Entrepreneurship by President Obama. He is the author of The New York Times bestseller Do the KIND Thing and a recurring shark on Shark Tank.

Daniel holds a BA in Economics and International Relations from Trinity University and a JD from Stanford Law School. He is a proud US citizen, having emigrated from Mexico at age sixteen. He enjoys spending time with his family and practicing magic.

Daniel Lubetzky’s ventures build bridges across lines of difference to foster innovation and social cohesion.

Inspiration

Daniel’s father not only survived the Holocaust — he saw the good in humanity despite it all. Daniel is motivated to ensure what happened to his father never happens again. 

Watch Roman Lubetzky describe his Holocaust story.
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Daniel's inspiration

Not-ONLY-for-Profit Business Ventures with a Social Mission

Non-Profit Ventures

Building kinder and more empathetic communities
KIND – Enterprise creating a kinder & healthier world one act & one snack at a time
Empatico – Educational platform fostering empathy around the world by virtually bringing children together
Building bridges between neighbors in conflict regions
PeaceWorks - Business encouraging economic cooperation between neighbors in conflict regions
OneVoice Movement committed to amplifying the voices of moderates to resolve the Arab-Israeli conflict
Encouraging innovation and critical thinking
Equilibra – Family office investing in innovation with integrity
Lubetzky Family Foundation – Philanthropic foundation promoting civil engagement based on empathy, critical thinking, & nuanced discourse
Daniel with the Sharks at Shark Tank

Daniel Lubetzky on Shark Tank

As a recurring Shark on ABC’s Shark Tank, Daniel joins Lori Greiner, Mark Cuban, Daymond John, Robert Herjavic, Barbara Corcoran, and Kevin O’Leary to entertain deals with inspiring entrepreneurs from across the country.

Investment Spotlight
Daniel shocked Shark Tank Season 11 viewers with a million-dollar investment in Yellow Leaf, a brand of hammocks generating life-changing employment for women weavers in Thailand.

 Learn more about Daniel’s investments at Equilibra.us.

Do the KIND Thing

Daniel’s New York Times best-selling book, Do The KIND Thing, is a handbook for success in business, life, and the all-important task of building a more compassionate world

"Do The Kind Thing" book cover

Daniel Lubetzky in the News

Yahoo Finance

KIND launches energy bars as business soars amid coronavirus

USA Today

KIND Snacks founder: Moderates, this election is up to us

Fast Company

Kind Snacks founder: Success in a tough economy requires balance, not brawn

FOX Business

Who is the Man Behind KIND?

Inc.

Kind snacks founder’s advice for small business owners: ‘The rules have changed’

MSNBC
How a Single Hire Can Make or Break Your Company
Fast Company

KIND Snacks founder, Daniel Lubetzky: my number one lesson from Shark Tank

Inc.

How KIND prepared for the crisis it never could have predicted

MSNBC

Restaurateur Danny Meyer: The industry was not in good shape even pre-pandemic

Wall Street Journal

Donations are pouring in during the coronavirus pandemic. But how do you get them to those in need?

The New York Times

KIND Snacks Founder on how the pandemic will affect the food business

USA Today

KIND Snacks Founder: The Japanese American Hero Who Saved My Family

Wall Street Journal

How the Kindness of Others Motivates KIND’s Founder

The New York Times

Corner Office: Daniel Lubetzky, of KIND Snacks, on Reaching Multiple Goals

USA Today

The Amazing Story Behind that KIND Bar You’re Eating

Bloomberg

How Did I Get Here?

CNBC

KIND Brands Founder on Competition and Growth

PBS

Brief but Spectacular

FOX

KIND founder: Immigrants recognize ‘how great America is,’ are huge part of US success

Fast Company

Most Creative People

Yahoo Finance

The World is Getting Hijacked by Extremism says KIND Founder, Daniel Lubetzky

Fast Company

KIND’s Foundation is Investing $20M to Teach Kids Empathy

CNN

5 Lessons from my Father,
for my Kids

The Washington Post

Feeling Stuck in your Social Media Bubble? Here’s the Latest in a Growing Class of Apps Designed to Help

Fortune

KIND Bar CEO is Pledging $25M Toward Better Nutritional Information

MSNBC

KIND Foundation Helps to Connect Students Globally

CBS Morning

KIND CEO Takes on Food Groups Over Nutrition Policy

NPR

Portrait of the Founder and CEO of KIND

ABC News

9-year-old gets a taste of corporate life

CBS News

The Fastest Growing Energy Bar, Bar None

Fox Business

KIND Bar Founder: Social Entrepreneur and Leader

Inc.

Secrets to Pitching and Winning Investors

Entrepreneur

Why You Should Wear Your Mistakes Proudly