About Daniel Lubetzky

Daniel Lubetzky's Headshot

Best known as the founder of KIND Snacks, Daniel Lubetzky is a social entrepreneur focused on empowering people to work across divides to constructively solve problems.

Daniel’s foray into food was the unexpected outcome of his work to use business to bring neighbors in Middle Eastern conflict regions together. The son of a Holocaust survivor, Daniel strives to empower moderates to become Builders who take action to counter extremism, antisemitism, and all forms of hate.

He conceived of civic initiatives OneVoiceCitizen Solutions and BUILDERS to supplant simplistic “us vs. them” frameworks and replace them with nuance, complexity, and concrete solutions built via alliances across perceived divides. BUILDERS equips moderates with problem-solving tools and programs to address extremism-fueled conflicts and division in the US, Middle East, and Ukraine-Russia. 

Daniel is passionate about channeling business forces to achieve social good. Since introducing KIND’s Fruit & Nut bars in 2004, Daniel built KIND from one out-of-the-box idea into a multibillion-dollar global health and wellness brand committed to creating a kinder and healthier world. Through Camino Partners,Daniel and his team partner with entrepreneurs to co-found, launch, and build new ventures, and also take meaningful positions in entrepreneur-led ventures building through the next phases of their growth. 

Daniel is a member of the Anti-Defamation League’s Board of Directors. He has received The King Center’s Beloved Community Award, the Ellis Island Medal of Honor, Columbia Business School’s Botwinick Prize, Carnegie Corporation’s Great Immigrants Award, and The Muhammad Ali Humanitarian Award for Civility and Compassion. Daniel was named a Presidential Ambassador for Global Entrepreneurship by President Obama. He is the author of The New York Times bestseller Do the KIND Thing and a recurring Shark on ABC’s Shark Tank. 

Daniel holds a BA in Economics and International Relations from Trinity University and a JD from Stanford Law School. He is a proud US citizen who emigrated from Mexico at age sixteen. He enjoys spending time with his family and practicing magic.

Daniel Lubetzky’s ventures build bridges across lines of difference to foster innovation and social cohesion.

Inspiration

Daniel’s father not only survived the Holocaust — he saw the good in humanity despite it all. Daniel is motivated to ensure what happened to his father never happens again. 

Watch Roman Lubetzky describe his Holocaust story.
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Daniel's inspiration

Not-ONLY-for-Profit Business Ventures with a Social Mission

Non-Profit Ventures

Building kinder and more empathetic communities
KIND – Enterprise creating a kinder & healthier world one act & one snack at a time
Empatico – Educational platform fostering empathy around the world by virtually bringing children together
Building bridges between neighbors in conflict regions
PeaceWorks - Business encouraging economic cooperation between neighbors in conflict regions
OneVoice Movement committed to amplifying the voices of moderates to resolve the Arab-Israeli conflict
Encouraging innovation and critical thinking
Equilibra – Family office investing in innovation with integrity
Lubetzky Family Foundation – Philanthropic foundation promoting civil engagement based on empathy, critical thinking, & nuanced discourse
Daniel with the Sharks at Shark Tank

Daniel Lubetzky on Shark Tank

As a recurring Shark on ABC’s Shark Tank, Daniel joins Lori Greiner, Mark Cuban, Daymond John, Robert Herjavic, Barbara Corcoran, and Kevin O’Leary to entertain deals with inspiring entrepreneurs from across the country.

Investment Spotlight
This season, ABC’s Shark Tank revealed Daniel’s follow-on investment in Quevos, a brand of egg white based chips founded by childhood friends Nick Hamburger and Zack Schreier (with whom Daniel originally did a deal in Season 12).

Learn more about Daniel’s investments at Equilibra.us.

Do the KIND Thing

Daniel’s New York Times best-selling book, Do The KIND Thing, is a handbook for success in business, life, and the all-important task of building a more compassionate world

"Do The Kind Thing" book cover

Daniel Lubetzky in the News

Just B

Daniel Lubetzky and Lonnie Ali: Fighting hate with humanity

FOX Business

Halbar De Paz

Inc.

Efforts continue to rally U.S. support for Ukrainian aid

Just B

KIND Snacks Founder Talks Pluralism, Immigration and Magic

FOX Business

The No. 1 green flag I look for before hiring anyone – especially a Gen Z candidate

Inc.

Your Corporate Social Mission Can’t Be a Crutch

Just B

Our goal is to try to unite against extremism

FOX Business

Billionaire Daniel Lubetzky shares his No. 1 tip for success: Most people ‘are just too afraid to’ do it

Inc.

Supporting Palestinian builders versus destroyers, w/ Kind’s Daniel Lubetzky

Just B

The impact of speaking out on the Israel-Hamas war – and the role of listening

FOX Business

Israel-Hamas War Puts Pressure on Companies to Speak Up

Inc.

Your Passion Is Your Fuel – and your Flaw. To Strike a Balance, Listen to Your Team. 

Just B

‘You can’t make big ESG commitments while failing at the basics of kindness’

FOX Business

How to Give Kind (Not Nice) Feedback

Inc.

New Approaches to Polarization

Just B

Cava is ‘one of the companies I’m most excited’ about, says Kind founder Daneil Lubetzky

FOX Business

Inside the strategy behind Daniel Lubetzky and former KIND execs’ investment platform, Camino Partners

Inc.

Kind Snacks founder Daniel Lubetzky begins new ‘journey’ with Camino Partners

Just B

The Media Is Over-Covering Divisiveness. It’s Going to Destroy Us

FOX Business

Asking these questions can help you succeed, says Kind founder Daniel Lubetzky: ‘Close your eyes and just think’

Inc.

Kind Snacks founder Daniel Lubetzky made a $220 million mistake – it turned his startup into a $5 billion company

Just B

Ukrainian Youth May Save Democracy, But They Cannot Do It Alone

FOX Business

Insider Q&A: Kind Founder Lubetzky on entrepreneurship

Inc.

For Ukrainian students, scholarships offer a lesson in American democracy

Just B

The Difference Between: Being Kind vs Being Nice

FOX Business

The secret to becoming a more innovative board? Kindness, says billionaire entrepreneur Daniel Lubetzky

Inc.

El empresario Daniel Lubetzky busca unir a la gente con su labor y a traves de la comida mexicana

Just B

Al Punto con Jorge Ramos

FOX Business

Make Your Heritage Part of Your Unique ‘How’

Inc.

A solution to polarisation?

Enlisting Ukrainian Students to Promote Democracy in America

Just B

Daniel Lubetzky on Making the World a Better Place

FOX Business

4 Americans Team Up to Launch New Scholarship for Ukrainian Students

Inc.

Enlisting Ukrainian Students to Promote Democracy in America

Just B

How a Shark Tank billionaire runs meetings – and why he’s OK with letting discussions go off-topic

FOX Business

Recurring Shark Tank entrepreneur Daniel Lubetzky launches movement to combat culture wars: ‘Starts With Us’

Inc.

To speed up your productivity, slow down

Inc.

How to lead with curiosity, courage and compassion

FOX Business

Daniel Lubetzky’s top tips for Latino founders

Just B

How I built KIND Snacks with Daniel Lubetzky

Inc.

Understanding the tricky balance when launching social startups

FOX Business

KIND Bar founder Daniel Lubetzky’s incredible story and mission to fix America’s division

Just B

Both sides are minimizing violence. Americans must fight for our nation.

Inc.

Kind founder, former executives launch Somos, a Mexican food brand built on authenticity

FOX Business

Kind food entrepreneur, former execs launch ‘authentic’ Mexican brand

Just B

Kind Bar Founder Launches Somos To Bring Traditional Mexican Flavor And Techniques To The $1.9 Trillion Latinx Market

Yahoo Finance

5 ways to get a backbone in business – without becoming the company bully

Inc.

Snacks: Delight in Every Bite

Just B

Daniel Lubetzky on Just B with Bethenny Frankel

Yahoo Finance

The founder of $5 billion healthy snack company Kind on how to build a culture of empathy without losing your competitive edge

Inc.

Founder of KIND Snacks, Daniel Lubetzky – Leading with And

Fast Company

Founders should follow these 5 steps to turn ideas into reality

Yahoo Finance

There’s only one way to stop violent extremists

USA Today

4 Tips for Empowering Team Members to be Themselves

Fast Company

Kind Snacks founder explains his ‘3 Cs of Entrepreneurship’

Yahoo Finance

To Dine For with Kate Sullivan, Episode 303

USA Today

KIND Snacks founder Daniel Lubetzky on socially conscious leadership

Inc.

How I Built KIND Into a Multibillion-dollar Business

Yahoo Finance

KIND launches energy bars as business soars amid coronavirus

USA Today

KIND Snacks founder: Moderates, this election is up to us

Fast Company

Kind Snacks founder: Success in a tough economy requires balance, not brawn

FOX Business

Who is the Man Behind KIND?

Inc.

Kind snacks founder’s advice for small business owners: ‘The rules have changed’

MSNBC
How a Single Hire Can Make or Break Your Company
Fast Company

KIND Snacks founder, Daniel Lubetzky: my number one lesson from Shark Tank

Inc.

How KIND prepared for the crisis it never could have predicted

MSNBC

Restaurateur Danny Meyer: The industry was not in good shape even pre-pandemic

Wall Street Journal

Donations are pouring in during the coronavirus pandemic. But how do you get them to those in need?

CNBC

KIND Snacks Founder on how the pandemic will affect the food business

USA Today

KIND Snacks Founder: The Japanese American Hero Who Saved My Family

Wall Street Journal

How the Kindness of Others Motivates KIND’s Founder

The New York Times

Corner Office: Daniel Lubetzky, of KIND Snacks, on Reaching Multiple Goals

USA Today

The Amazing Story Behind that KIND Bar You’re Eating

Bloomberg

How Did I Get Here?

CNBC

KIND Brands Founder on Competition and Growth

PBS

Brief but Spectacular

FOX

KIND founder: Immigrants recognize ‘how great America is,’ are huge part of US success

Fast Company

Most Creative People

Yahoo Finance

The World is Getting Hijacked by Extremism says KIND Founder, Daniel Lubetzky

Fast Company

KIND’s Foundation is Investing $20M to Teach Kids Empathy

CNN

5 Lessons from my Father,
for my Kids

The Washington Post

Feeling Stuck in your Social Media Bubble? Here’s the Latest in a Growing Class of Apps Designed to Help

Fortune

KIND Bar CEO is Pledging $25M Toward Better Nutritional Information

MSNBC

KIND Foundation Helps to Connect Students Globally

CBS Morning

KIND CEO Takes on Food Groups Over Nutrition Policy

NPR

Portrait of the Founder and CEO of KIND

ABC News

9-year-old gets a taste of corporate life

CBS News

The Fastest Growing Energy Bar, Bar None

Fox Business

KIND Bar Founder: Social Entrepreneur and Leader

Inc.

Secrets to Pitching and Winning Investors

Entrepreneur

Why You Should Wear Your Mistakes Proudly