Mar 3, 2021

Kind Snacks founder explains his ‘3 Cs of Entrepreneurship’ (as seen in Fast Company)

On last season’s Shark Tank, the judges heard pitches from two impressive entrepreneurs who struggled to articulate the key attributes that differentiated their product. They could not explain how their offering stood out from those of their competitors. It struck me that that they may have skipped a critical step along an entrepreneur’s journey: the part where we become our own worst critics.

An entrepreneur’s journey unfolds in three distinct, dependent, and yet entirely separate phases. While it’s important to start by dreaming without restraint, boundless brainstorms need to be followed by ruthless scrutiny. If and only if our idea stands up against comprehensive critique, are we able to go forth as the committed crusader and pursue launching our idea into the world. It’s very important that each phase be embraced fully and that once you move on from one, you move on completely.

I first introduced the 3 Cs of Entrepreneurship on Shark Tank, and I’m excited to build on them here for the first time.

Read the full article on Fast Company.

Entrepreneurship

More from Daniel

The Media Is Over-Covering Divisiveness. It’s Going to Destroy Us

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In 2000, President Clinton hosted a peace conference at Camp David that gave many hope for peace in Gaza; but a few months later, the Second Intifada, a major Palestinian uprising against Israel, began. Having been working in the region for decades to found and build PeaceWorks, a company that used market forces to foster peace between neighbors in the Middle East, I was confused and depressed by the news. On Western television, I saw pictures of ruthless violence and terrorism from Palestinians, giving me the impression, at least initially, that the moderates I knew had succumbed to extreme ways. But when I went to talk to my Palestinian friends, and they showed me what they were seeing on the television, I was shocked:. Their news programs depicted all Israelis as merciless killers.

On both sides of the conflict, the news media seemed like it exclusively published stories portraying the worst of the other side, characterizing all Palestinians or Israelis as hateful enemies. It turned out that my friends hadn’t changed at all; they just weren’t the ones the media were showing. And in portraying things falsely in such a negative light, the media fed the conflict rather than helping resolve it.

We Americans are now facing this same problem, with potentially devastating repercussions for our democracy and our ability to lead the free world.

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