Mar 16, 2021

Founders should follow these 5 steps to turn ideas into reality

You have an innovative and differentiated product that has withstood your relentless scrutiny and you are ready to go forth and conquer. (In other words, you’ve mastered what I call the “3 Cs of Entrepreneurship,” which you can read about here.)  Now it’s time to talk about how to build your ideas into reality. I approach this process by working through five key steps. It’s critical to give all of them your equal attention and to understand how they influence one another.

Here are my “5 Steps to Strategic Execution”:

Vision: This is your dream—what you want to be and where you want your enterprise (whether social, business, or hybrid) to be in 20 years. Some may say your mission should come first, but I start with vision, because you need to know where you are headed to forge a road to get there.

While dreaming can be criticized as undermining an entrepreneur’s ability to stay grounded and focused, it is an extremely valuable pursuit, because it orients us toward where we are going. As Henry David Thoreau said, “If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them.” Let’s talk about building those foundations…

Read the full article on Fast Company

More from Daniel

End of Year Note 2023

Dear Friends,
As we approach the close of this tumultuous year, I am reflecting on the challenges we’ve experienced in pursuit of our mission to foster kindness in the US and across the world.

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A Letter to College Students: 10 Ways to Side with Humanity

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By Lonnie Ali and Daniel Lubetzky

Over the past two months, people of all races, ethnicities, and religions have experienced enormous pain and suffering. Acts of terror, war, and ensuing hatred have deepened the cracks that were already threatening to divide our communities.

You, our nation’s young people, have been implicated in this. The campuses on which you live, learn, and strive to become the people you want to be, have turned into battlegrounds. Some of you are angry. Some are scared for your lives. Others feel confused and alone.

This is not your fault. It is not one group’s fault. Extremist ideologies sow division wherever they go. Most of you are not radical. We see you. Most of you are compassionate. We hear you. The overwhelming majority of you want to supplant the forces that divide, destroy, and diminish with ones that unite, build, and bring light to the world. You want to replace polarization with problem-solving to benefit all people.

As a passionate Muslim and a passionate Jew, we have come together to humbly share a path forward for how to transcend the construct of “us vs. them” and side with humanity instead.

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Terrorist Attacks by Hamas- Builders vs. Destroyers

As someone who has dedicated my life to build bridges between people, most centrally among Israelis and Palestinians committed to resolve their conflict and build a better future for their children (ie., OneVoice & PeaceWorks Inc), I hope everyone will unanimously and vocally condemn the appalling terrorist attacks by Hamas. Hamas proudly targeted women and children as hostages. Ukrainian President Zelenskyysaid it best: terror like that perpetrated by Hamas must be eradicated or else violent extremism metastasizes and harms us all.

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